iute Moldova – Brand of the Year 2025: a recognition of the trust we build day by day

We are proud to announce that iute Moldova has been named Brand of the Year 2025 in the Banking, Insurance, and Finance category as part of the Top Brands by VIP Magazin competition—one of the most renowned brand evaluation competitions in the Republic of Moldova.

This distinction represents, above all, a validation of trust. The trust of customers who choose iute every day for fast and transparent financial solutions. The trust of partners who work with us to build modern experiences for consumers. And the market’s trust in a brand that continues to evolve in an extremely competitive field.

In an ever-changing financial landscape, iute Moldova has positioned itself as a fintech company with a digital DNA, part of an international financial group that develops solutions tailored to real life. We focus on simplicity, accessibility, and technology, so that financial services are easy to understand and easy to use for everyone.

Through the iute ecosystem, we bring together in one place:

• fast consumer loans,
• BNPL (Buy Now, Pay Later) solutions—installment payments
• with partners,
• insurance brokerage services,

all integrated into a simple and intuitive digital app—Myiute.

The Brand of the Year award is not just a prestige award. It is a clear sign that the direction we are taking—digitalization, transparency, and customer focus—meets people’s expectations. For us, this title represents a responsibility and additional motivation to constantly raise the bar in the financial services sector in the Republic of Moldova.

This result would not have been possible without our customers, partners, and the iute team, who contribute daily to the development of a relevant and trustworthy brand. Every piece of feedback, every interaction, and every choice to use our products helps us become better.

We view this award not as an endpoint, but as a new step forward. We continue to innovate, invest in technology, and develop financial solutions that meet people’s real needs.